Guides / SEO, GEO and AEO explained

How much does GEO (AI search optimization) cost?

SHORT ANSWER

Published agency guides put GEO retainers anywhere from about $3,000 to $25,000 or more a month, with one-off audits from about $1,000 to $10,000 or more, while freelancers and small audits cost far less. Pricing is not standardised, so compare what is included and how results are measured, not just the number.

Generative engine optimization (GEO) is the work of getting a business mentioned and cited by AI assistants such as ChatGPT, Gemini and Perplexity. The field is new and pricing is not standardised, so published ranges differ widely.

What published guides say

  • RevvGrowth, a B2B agency, says GEO agency pricing typically runs from about $3,000 to $25,000 or more a month, and that one-off projects such as audits and visibility assessments cost $1,000 to $10,000 or more.
  • OrganiKPI, another agency, estimates $500 to $2,000 a month for a do-it-yourself tool stack, $3,000 to $6,000 for a freelancer, $4,500 to $10,000 for a boutique agency and $10,000 to $30,000 for a full-service agency. It says these are its own market ranges, not figures from a study.
  • On Fiverr, one seller prices an AI-visibility audit at $45, $120 and $275 across three package levels.

Both agency guides are written by companies that sell GEO, so read them as indications rather than facts about every provider.

What is usually included

  • A baseline of whether, and how, AI assistants mention your business today.
  • A gap analysis of questions where competitors are named and you are not.
  • Technical readiness: crawler access, structured data and clear, consistent facts about the business.
  • Content written to be quoted: direct answers, clear headings and specific details.
  • Regular tracking and reporting.

Pricing red flags

OrganiKPI lists several warning signs, and they match common sense:

  • A guaranteed number of citations. AI engines are not controlled by any vendor.
  • Per-keyword pricing, which treats GEO as keyword SEO.
  • Packages with no description of scope.
  • Lock-in contracts longer than six months in such a young field.
  • No access to the raw data, such as the questions asked and the citations found.

A sensible way to start

Begin with a one-off baseline: ask the assistants the questions your customers ask, record whether you are mentioned, cited or described correctly, and fix the technical blockers. Pay for ongoing work only once the baseline shows where the gaps are.

Where Seovixs fits

We start with a baseline and a fixed-price audit, and we repeat the baseline on a schedule so you can see what changed. We do not guarantee mentions or rankings. The free scan shows what AI crawlers can read on your site in about ten seconds.

Common questions

Can anyone guarantee AI mentions?

No. AI assistants are not controlled by any agency, so a guaranteed number of citations or mentions is a red flag.

What is the cheapest way to start?

A one-off baseline: ask the assistants your customers' questions, record whether you appear and how you are described, and fix the technical blockers before paying for ongoing work.

Sources

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